Where entrepreneurship meets purpose
Athletes Have Heart Ambassador Program
Instead of selling candy, our ambassadors share a mission that has the power to save lives.
Ready to become an ambassador?
Create your account and apply below. You don't have to be an athlete — anyone who believes young people can make a difference is welcome.
United States residents · Open to kindergarten and above (ages 5+) with parent or guardian supervision
AHH Youth Ambassador Education & Mentorship Program
Learn. Lead. Raise Awareness.
Real-World Learning. Real Community Impact.
Young people can learn valuable life skills while helping raise awareness about sudden cardiac arrest. The program gives families an opportunity to learn and participate together. Youth Ambassadors participate through a Parent/Guardian Ambassador Account and under Parent/Guardian supervision.
Through age-appropriate real-world participation, Youth Ambassadors can learn about business, financial literacy, communication, leadership, goal setting, personal development, and community involvement while helping spread the AHH mission.
Our Five Learning Pillars
Heart Health & SCA Awareness
Learning what sudden cardiac arrest is, why screening matters, and how to talk about it.
Business & Entrepreneurship
Learning how a real business works: sales, revenue, expenses, profit, and customer service.
Financial Literacy
Learning about earning, saving, budgeting, giving, percentages, and setting money goals.
Community Leadership
Learning advocacy, teamwork, and how to lead an awareness effort in your own community.
Personal Development
Confidence, communication, responsibility, discipline, goal setting, and perseverance.
How Youth Participate
- Learning SCA facts
- Talking about SCA awareness
- Sharing the mission with family and friends
- Learning how a business operates
- Understanding financial concepts
- Tracking Youth Sales/Activity Credit
- Setting and reaching goals
- Attending supervised community activities
- Practicing communication
- Learning customer-service concepts
- Earning recognition and achievements
- Family financial-literacy discussions
Sales and activity attributed to a Youth Ambassador are tracked as Youth Sales/Activity Credit — a learning, goal setting, and recognition measure. Applicable commissions are paid to the registered Parent/Guardian Account Holder, never to the youth.
Parent-Led Mentorship
The parent or guardian decides the child's age-appropriate level of participation and provides supervision throughout the program.
- Learn together
- Set goals together
- Share the mission together
- Build skills together
- Celebrate progress together
More Than a Fundraiser
Growing up, many of us remember school fundraisers — sharing what we believed in with family, friends, and neighbors we knew, and working toward a goal together. It taught us confidence, responsibility, communication, and the value of hard work.
Athletes Have Heart takes that same proven concept and transforms it into something much bigger. Instead of earning a small prize, ambassadors build real entrepreneurial skills, earn commissions, develop leadership abilities, and become advocates for heart health in their communities. This isn't just fundraising — it's youth entrepreneurship with purpose.
How the Program Works
Every participant receives their own secure online Ambassador Dashboard, including:
- A personal fundraising page
- Their own support page link
- Their own QR code
- Sales tracking
- Leaderboard rankings
- Commission tracking
- Training resources
- Personal goals
When supporters purchase bracelets using an ambassador's support page link:
- 1Athletes Have Heart securely processes the order.
- 2Athletes Have Heart collects payment.
- 3Athletes Have Heart ships the bracelets directly to the supporter.
- 4The ambassador never handles money.
- 5The ambassador never handles inventory.
- 6The ambassador automatically receives fundraising and commission credit through their dashboard.
This allows young people to focus on learning, leading, and sharing the mission instead of worrying about collecting money or delivering products.
Learning While Earning
The program teaches real-world business skills that many students never learn in a classroom. Ambassadors gain experience in:
- Entrepreneurship
- Leadership
- Sales and marketing
- Public speaking
- Communication
- Financial literacy
- Goal setting
- Teamwork
Weekly Coaching and Mentorship
Every ambassador becomes part of an encouraging community with weekly online coaching sessions focused on:
- Sales training
- Leadership development
- Business fundamentals
- Financial literacy
- Marketing and personal branding
- Goal setting
- Heart-health awareness
- Guest speakers
We want every ambassador to leave this program with more confidence than they had when they started.
Friendly Competition
Success should be celebrated. Our program includes leaderboards, recognition, and incentive challenges for bracelets shared, awareness raised, community impact, leadership, personal growth, team achievements, and fundraising milestones. Competition should inspire — not divide — and we celebrate effort just as much as results.
Open to Everyone
Whether you're a kindergarten student, a middle school athlete, a high school student, a college athlete, a parent, a coach, a teacher, a youth group, a business owner, or someone who's 105 years old and simply wants to support a meaningful mission — there is a place for you.
You don't have to be an athlete to become an Athletes Have Heart Ambassador. You simply have to believe that young people can make a difference.
Ready to get started?
Head back to the top of this page to create your account and submit your application.
Join the Program